We’ve all joked about those babes called Brooklyn, asking if their sib would be called Manhattan.

As of today, we can report that Ashlee Simpson and Pete Wentz are parents to the punchline, newborn son Bronx Mowgli.

As for that middle name? Mowgli is the boy from a series of Rudyard Kipling stories, one of which inspired Disney’s The Jungle Book in 1967. So if you find yourself humming “The Bare Necessities” when you see his name, that’s why.

Reports are that mom and baby are doing fine. Congratulations to the new family.

About Abby Sandel

Whether you're naming a baby, or just all about names, you've come to the right place! Appellation Mountain is a haven for lovers of obscure gems and enduring classics alike.

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What do you think?


  1. Oh dear (much shaking of head in disbelief) it’s so bad on so many very different levels I don’t know where to begin…

  2. Ugh. How stupid. Imagine, if they weren’t famous, just a couple of kids from Texas/Illinois, whatever, they might have gone with something “reasonable” like Braedon or Braxton, but being celebrities, they had to go with something outlandish. Poor little guy. Well, at least Audio Science doesn’t have to feel so ashamed anymore. Bronx Mowgli definitely is the worst starbaby name of the year, if not the decade.

  3. Poor kid! I feel soooo bad for him and alot of other celebrity babies. Bronx is not even a name and Mowgli is just plain awful. Cat, I agree. I even have trouble saying the kid’s name. Good thing the kid can change his name when he’s older.

  4. *sigh* I really want expecting anything brilliant from them but this isn’t even close to lovely. And Mowgli makes me giggle insanely. I still say the only usable names from that flick are Louie & Winifred and Ziggy as a nickname.

  5. Wow. This is probably gonna have to take the cake for my least favorite Starbaby name of all time. Bronx is bad enough, I mean, it’s not like it’s even a nice-place name. And she’s from Texas and he’s from Illinois! But I can *ALMOST* see how she thought it would be cool, with peers like Knox. But Mowgli? Honestly? I can’t even imagine what on earth they were thinking. Jungle Book is a good story and all, but jeeze. What are there next kids going to be named? Bagheera and Baloo? I would say that I expected better from her, but she changed her name from Ashley to Ashlee, anyone who would do that has to have bad taste.

  6. *facepalm* It is one of the worst celebrity names in recent history, it really is. Both names are so unwearable and Bronx Wentz? Really difficult to say.